IN-EX E-SHOP Privacy Policy

Last updated: January 21, 2025

1. About this Policy

This Privacy Policy (“Policy”) explains how IN-EX (“IN-EX,” “we,” “us,” or “our”) collects, uses, and discloses information that, alone or in combination with other information, relates to you (“Personal Data”) when you use our website (the “Website”), purchase our products, or otherwise engage with us online or offline (collectively, the “Services”).

This Policy is intended for individuals in the United States. If you have any questions or comments about this Policy, please contact us at:

Email: [email protected]

Postal Mail:

IN-EX

Attn: Data Protection Officer

8800 Wilshire Boulevard

Beverly Hills, CA 90211

United States

By using or accessing our Services, you agree to this Policy.

2. What Personal Data Does IN-EX Collect and Why?

We collect several categories of Personal Data for various business or commercial purposes, as outlined below.

Categories of Personal Data:

Identifiers (e.g., full name, username, password, phone number, email address, shipping/billing address)

Commercial Information (e.g., order history, shopping preferences)

Financial Information (e.g., cardholder name, credit/debit card number, expiration date, CVV)

Internet or Other Electronic Network Activity (e.g., browsing history, search history, interactions with our Website)

Technical Data (e.g., IP address, device type, operating system, browser type, domain name)

Geolocation Data (if enabled by you)

Sensory Information (e.g., call recordings)

Inferences Drawn from Personal Data

User-Generated Content (e.g., product reviews, feedback)

We use these categories of data for:

• Operational purposes (administering and maintaining the Services, fulfilling orders)

• Improving the Services (analytics, audience measurement, quality assurance)

• Security and fraud prevention

• Advertising and marketing

• Legal purposes (e.g., compliance)

2.1 Necessity of Information

The information you provide may be necessary for us to provide the Services and comply with our legal obligations. Without such information, we may be unable to process your orders or address your queries.

2.2 Combined or Aggregated Data

We may combine Personal Data collected through your use of the Services with other information obtained from third parties. We may also aggregate or de-identify any information collected. We reserve the right to use such aggregated or de-identified data for any purpose, including analytics, improving our Services, or advertising, and we may disclose aggregated or de-identified data to third parties without restriction.

2.3 Cookies and Similar Technologies

We and our service providers use cookies and similar tracking technologies to collect “Internet or Other Electronic Network Activity” and “Technical Data.” You can change your browser settings to notify you when a cookie is set or block cookies altogether. By blocking some or all cookies, you may not have access to certain features of our Services. For further details, see the “Personalized Content, Advertising, and Your Choices” section below.

3. To Whom Does IN-EX Disclose Your Personal Data?

We may share your Personal Data with:

1. Affiliates and Subsidiaries under common ownership or control, for purposes consistent with this Policy, including direct marketing of products or services that may interest you.

2. Third-Party Vendors and Service Providers who process Personal Data for us in connection with our services, such as IT support, payment processing, analytics, marketing, and customer service.

3. Advertising Partners that assist us in serving tailored advertisements based on your usage of the Services.

4. Law Enforcement or Government Agencies when we believe disclosure is necessary to (i) comply with applicable laws or regulations, (ii) defend our legal rights, or (iii) protect your vital interests or those of any other person.

5. Professional Advisors (e.g., auditors, legal counsel) in the course of the professional services they provide to us.

6. Potential Buyers (and their agents and advisors) in connection with any proposed or actual merger, acquisition, sale of assets, or other similar transaction.

7. Others for whom you have provided consent.

4. Personalized Content, Advertising, and Your Choices

4.1 Online Analytics

We use third-party analytics services (e.g., Google Analytics) to help us analyze usage of our Services. These providers use technologies such as cookies to collect information about how users interact with our Website. The information collected is used to evaluate and improve the Services.

4.2 Tailored Online Advertising

We may allow third-party advertising technologies (e.g., ad networks) to place cookies or similar tools on your browser to collect usage data for delivering targeted advertising on other sites or apps you visit. The ads may be based on various factors such as the content of the page you are visiting, demographic data, or your interactions on our Website over time.

Opting Out: You can visit the Network Advertising Initiative’s Consumer Opt-Out page or the Digital Advertising Alliance’s Consumer Opt-Out page to opt out of targeted advertising from companies that participate in those programs. You may still receive ads that are not tailored to you.

5. Your Data Rights and Choices

5.1 Marketing Communications

We may send you marketing and promotional emails in accordance with applicable law. You can unsubscribe by following the instructions in those emails or by contacting us at [email protected]. Please note that even if you opt out of receiving marketing emails, we may still send you non-marketing messages related to your orders or your account.

5.2 Rights Regarding Your Information

Depending on your state of residence, you may have the right to:

Access and/or Receive a Copy of certain Personal Data we hold about you.

Correct or Update inaccurate Personal Data we hold about you.

Delete certain Personal Data we have about you.

Opt Out of certain processing or sharing of your Personal Data, including targeted advertising.

We will not discriminate against you for exercising these rights. Certain information may be exempt from such requests under applicable law. We need to verify your identity before responding to a request (e.g., verifying name and email). To exercise these rights, email us at [email protected] with your name and the specific request. You may designate an authorized agent to make a request on your behalf, subject to proof of authorization.

6. Notice to California Residents

The California Consumer Privacy Act, as amended (“CCPA”), provides California residents with specific rights regarding their “personal information.” In addition to the rights discussed above, if you are a California resident, you may request information about our collection, use, disclosure, and “sharing” of your personal information over the past 12 months, including:

• The categories of personal information we have collected.

• The sources from which the personal information is collected.

• The business or commercial purposes for collecting or disclosing personal information.

• The categories of third parties with whom we share personal information.

6.1 Additional Privacy Rights Under the CCPA

Right to Know: Request specific pieces of personal information we hold about you.

Right to Delete: Request deletion of personal information we have collected.

Right to Correct: Request correction of inaccurate personal information.

Right to Opt Out of Sale or Sharing: We do not “sell” personal information as traditionally defined, but you may still request to opt out of any future “sale” or “sharing” as it might be defined under the CCPA.

Right to Limit Use of Sensitive Personal Information: We do not use sensitive personal information beyond the permitted purposes under the CCPA.

To exercise any rights under California law, or to learn more, please contact us at [email protected].

6.2 Shine the Light

California law allows residents to request certain details about how their personal information is shared with third parties for direct marketing purposes. We do not share personal information with third parties for their own direct marketing.

6.3 Do Not Track

We do not currently respond to “Do Not Track” signals in your browser because there is no industry-wide standard. However, you can disable certain tracking (e.g., cookies) in your browser settings or as described above.

7. Data Security, Retention, and Deletion

7.1 Data Security

We use physical, technical, and organizational measures designed to protect your Personal Data from unauthorized access, disclosure, alteration, or destruction. However, no data transmission or storage can be guaranteed to be 100% secure.

7.2 Retention and Deletion

We retain your Personal Data as long as needed to fulfill the purposes outlined in this Policy, including providing our Services and complying with legal obligations. When we no longer have a legitimate business need to process your Personal Data, we will either delete or anonymize it.

8. Minors

Our Services are directed to individuals legally permitted to share their Personal Data without parental consent. If you are under the age of 16, please do not use or register for the Services. If we learn that we have collected Personal Data from a user under 16, we will delete that data. If you believe we have collected such information, please contact us at [email protected].

9. Linking to Other Websites

Our Services may contain links to third-party sites. We provide these links for convenience, but we do not control or endorse these sites. Your use of any third-party sites is subject to their terms and privacy policies, not this Policy.

10. Updates to This Policy

We may update this Policy from time to time. The “Last updated” date at the top of this Policy indicates when the latest changes were made. If we make material changes, we will notify you as required by law (e.g., by email or a prominent notice on our Website). Your continued use of the Services after any update indicates your acceptance of the revised Policy.

11. Contact Us

If you have any questions or concerns about this Policy or our privacy practices, please contact us at:

Email: [email protected]

Postal Mail:

IN-EX

Attn: Data Protection Officer

8800 Wilshire Boulevard

Beverly Hills, CA 90211

United States

Thank you for trusting IN-EX with your information. We are committed to protecting your Personal Data and providing you with a secure and enjoyable shopping experience.